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Content Creation is at the Core of an Inbound Marketer’s Job

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  • BaseStationApp
  • Recruit

Having a good start can make you a good inbound marketer.

From Tweets to blog posts to Facebook page wall posts, there is a lot copy, messaging and engagement to push out to your audience.

This is why the inbound marketer’s role is one that requires so much creativity. Content has to be timely, accurate, relevant, thoughtful, unpredictable, informative – even funny. The same old content day in and day out can get stale, losing that community engagement you were after in the first place.

The question is : where do you come up with fresh ways to accomplish that seven days a week?

And what do you do when you are just jump-started a social presence on Twitter or Facebook? What should your company be blogging about?

This list of ideas is meant to inspire the content you create for your community. Broad and generic in focus, it’s not meant to focus too strictly on the technology that helps you carry out these ideas and offer something for everyone. We hope this brainstorm helps you think of some fresh ideas of your own.

Source : HubSpot

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