4 Ways to Drive Traffic in Your Landing Pages

Bucket 1: Calls to Action

  • Calls to Action on your homepage ( learn how to create a Call to Action ) 
  • Calls to Action on your blog ( either on the side of your blog, or embedded at the end of a relevant article )
  • Calls to Action on your most visited pages ( use the Visits by Page tool to sort for your busiest pages )

Bucket 2: Email

  • Email Marketing  ( use List Manager to segment your leads/customers, and then send a targeted email with a link to your landing page )
  • Lead Nurturing ( create a lead nurturing campaign that includes an email with a link to your landing page )

Bucket 3: Social Media

  • Facebook Landing Page ( learn how to set this up here ) 
  • Lead Nurturing ( create a lead nurturing campaign that includes an email with a link to your landing page ) 
  • Social Media Sharing ( share this link with your network through social media channels )

Bucket 4: Other

  • Thank you page ( set up a thank you page with a link to your landing page ) 
  • Guest Blogging 
  • Paid Search

Source : HubSpot

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